Since 2013, Legambiente has been organizing the ECOTURISM OSCARS, a national recognition that rewards the best Italian experiences of sustainable and responsible tourism.
Over the years, with great pleasure, we have received this important and very welcome recognition 3 times:
In 2016 for communication
In 2017 for the enhancement of local craftsmanship through restoration
In 2019 for the roof insulation project with innovative and environmentally friendly material
We received this last award at the end of a long battle against the construction of a 'horrible multi-storey parking lot just in front of our house, a battle carried out with the help of many citizens of Montepulciano, a battle against a landscape destruction that would ruin Montepulciano forever.
In 2021 we will present the project "Turismo Lento in collina" (Slow tourism in the hills) that is: the promotion of cycling, trekking and car-free tourism in our hilly territory. A type of tourism that helps to develop an extraordinary induced starting from small quality farms, the local tertiary sector, retail trade, etc..
After the horrible tragedy occurred at the end of 2020, all these awards, I dedicate them to the memory of a talented and visionary entrepreneur, who was becoming a point of reference for many women: Mrs. AGITU IDEO GUDETA, Ethiopian sociologist, transplanted to Italy, who became in recent years the symbol of integration.
She fled from Ethiopia following social unrest and threats received from her government for her commitment against land grabbing by multinational corporations. She took refuge in the mountains of Trentino in the Valle dei Mocheni, an area she already knew, having graduated in sociology from the University of Trento years before.
With determination, enormous willpower and farsightedness she had created a project for the recovery of abandoned land and native rustic breeds, becoming a shepherdess and breeder and had given life to the Organic Farm 'La Capra Felice', managing to have the esteem and gratitude of many people.
With her smile and her intelligence she was a more than positive example to make known the social and economic importance of the female micro-entrepreneurship.
She had already received racist threats, but she was murdered by one of her employees, a 54 year old man, because of a late paycheck... an enormous loss for Italian cultural and social life.